
THE NOVOBI MULTI-CHANNEL RETAIL BLUEPRINT
One System.
Every Channel.

The Novobi Multi-Channel Retail Blueprint is a pre-defined, structured Odoo implementation designed specifically for retailers running multiple sales channels. It is not a generic ERP project with retail add-ons. It is a defined scope, proven delivery sequence, and a team of retail-specific SMEs — in accounting, ecommerce, inventory, and fulfillment — who have implemented this model before.
This Blueprint covers the full operational spine: catalog and product governance, multi-channel sales and order orchestration, real-time inventory, procurement, financial management, and reporting. Phase 1 delivers daily operational stability. Phase 2 delivers complete channel integration and optimization.
Three Capabilities
One System. Every Channel.
Unified Inventory
& Catalog
One stock count—every channel. Shopify, Amazon, POS, warehouse, and 3PL all synchronized in real time — from a single Odoo source of truth.
Order Orchestration Across Channels
DTC, marketplace, B2B, BOPIS, ship-from-store, and returns — all managed through a single order model with standardized statuses, pricing logic, and fulfillment workflows.
Finance Built In
Accounting is not bolted on after the fact. Marketplace payouts, fees, refunds, and COGS post automatically. Month-end closes in days, not weeks.
The Novobi Blueprint is the fastest path to the ERP benefits you want: close faster and with confidence, inventory insights and proactive management, financial visibility, and a platform that scales with your business.
IS THIS THE RIGHT FIT FOR YOUR BUSINESS?
Built for Retail Operations Leaders Who’ve Outgrown Their Stack
Most multi-channel retailers didn’t plan their tech stack. It accumulated one tool at a time: Shopify for DTC, Amazon for marketplace volume, a POS for stores, ShipStation for fulfillment, and QuickBooks for accounting. Each addition solved a problem. Together, they created a new one: five systems, no single source of truth, and a team spending 10–20 hours a week reconciling what each one says.
The Novobi Multi-Channel Blueprint is designed for retailers with $10M–$250M in revenue that operate two or more sales channels — ecommerce, marketplaces, or physical stores. If you are an owner, CEO, or Operations Leader whose team manages inventory, orders, and financials across disconnected systems and your business is actively growing, this Blueprint was built for your business.
Fragmented Inventory
Your stock numbers in Shopify, Amazon, and your warehouse never agree. Someone’s always wrong, and you find out at the worst moment.
Month-End Reconciliation Hell
Your finance team spends days manually matching marketplace payouts, fees, and returns across systems that don’t talk to each other.
Decisions Made on Bad Data
You can’t answer “how many do we have and where?” without opening 3–4 systems and doing manual math.
You didn’t build a multi-channel business to spend 20 hours a week fixing data. You built it to grow.
What Triggers a Blueprint Investment?
Financial Pressure Has Hit a Breaking Point. Your CFO or Controller is escalating concerns about reconciliation delays, margin distortion, or bank deposit discrepancies. The numbers you’re running the business on aren’t trustworthy.
Inventory Failures Are Costing You Customers’ recurring stockouts or oversell incidents — especially during peak season — are creating marketplace penalties, customer service crises, and internal credibility problems.
You’re Adding a New Channel (or Platform) Adding TikTok Shop, Walmart Marketplace, or a new Shopify Plus store, which has broken your current middleware. Or you’re re-platforming away from NetSuite, Magento, or a legacy setup that no longer scales.
New Leadership Has a Modernization Mandate. A new COO, VP Ops, or CFO has been tasked with unifying operations and replacing the patchwork of point solutions. The board or investors are watching for results.
WHAT’S INCLUDED
A Complete Retail Operating Model
The Blueprint delivers a set of core capabilities, integrations (both required and added in subsequent phases), and AI capabilities that enable multi-channel operations.
Core Capabilities
- Channel catalog and product data governance – SKU mapping, variants, attributes, bundles, channel-specific listings
- Multi-channel sales management – D2C ecommerce, B2B ecommerce, marketplaces, wholesale, and in-store sales
- Centralized order orchestration and fulfillment coordination – BOPIS, ship-from-store, split shipments
- Returns and reverse logistics orchestration – BORIS, marketplace returns, exchanges, restocking rules, refund accounting
- Real-time inventory visibility across locations and channels
- Procurement and supplier management
- Financial management and consolidated reporting
- Customer lifecycle and CRM management
- Performance reporting and executive dashboards
Integrations
- eCommerce Storefronts (Shopify, WooCommerce) — Order import, product and variant sync, real-time inventory updates, customer profiles, and return flows mapped into Odoo across multiple storefronts
- Payment Gateways (Stripe, PayPal, Authorize.net) — Payment transaction sync, payout and fee reconciliation, chargeback handling, and accurate account mapping for financial reporting
- Shipping Carriers & Fulfillment Platforms (UPS, FedEx, USPS, ShipStation) — Carrier rate shopping, label generation, shipment confirmation, and tracking synchronization
- Tax Automation (Avalara, TaxJar) — Tax calculation sync into Odoo sales orders and invoices across jurisdictions
- Optional/Phase 2:
- Amazon & eBay Marketplace
- Bill.com (AP automation)
- SPS Commerce (EDI)
- Ramp (expense management)
- Stripe, PayPal, Authorize.net (payment gateways)
- Power BI / Looker / Tableau (advanced BI)
AI & Advanced Capabilities Available once Odoo is your system of record:
- Demand forecasting & smart replenishment
- Anomaly detection (orders, inventory, financials)
- AI-assisted purchasing recommendations
- Dynamic dashboards with predictive insights
- Odoo 19 AI: natural language search, AI-generated content, document AI for AP
Odoo Modules

Don’t see your platform?
Contact us — we’ll confirm fit before you invest any time.


THE IMPLEMENTATION PATH
Structured. Sequenced. De-Risked.
Novobi’s implementation experts deliver our step-by-step approach to help multi-channel retail businesses adopt a proven method for a unified ERP solution. You can expect a clearly defined implementation project with defined prioritization and phase exit criteria.

WHY NOVOBI
The Difference Between a Blueprint and a Blank Slate
Most Odoo partners start every project from scratch. Months of discovery, configuration decisions made under time pressure, and accounting treated as a Phase 2 problem. 50–75% of ERP projects fail or significantly overrun budget — not because ERP doesn’t work, but because implementation methodology is wrong.
Novobi’s Blueprints are built on 12+ years and 200+ retail implementations. Every decision in this Blueprint — phasing sequence, integration architecture, data migration approach, and accounting structure comes from real-world experience with businesses exactly like yours.
We Don’t Implement Odoo. We Implement Retail Operations.
Proven Blueprints
Pre-defined implementation frameworks significantly decrease the risk of failure or overruns in ERP projects, which often face a 50–75% chance of not meeting objectives.
Retail-Specific Processes
Pre-built Amazon and eBay integrations, listing management tools, and payout reconciliation are not add-ons; they are built-in features.
Transparency
Cost certainty compared to the typical ERP implementation budget overruns of nearly 100%.
“Novobi and Bar-All designed a new system to solve operational challenges (e.g., inventory disparities) across multiple entities, including a logistics facility, manufacturing plant, and retail enterprise. The collaborative design features Odoo as the central source of truth for operational data and employs custom-coded ERP modules to facilitate the supply chain. Novobi is taking a considerate, stepwise approach to developing the system based on Bar-All’s growth forecast. They’re more than just a technical resource; they’re a critical business partner.”
Justin Dickenson
VP of Engineering

“Novobi has been a great development partner managing the implementations for both e-commerce and fulfillment solutions since September 2018. They are very knowledgeable about Odoo and have helped maximize value to our business. We highly recommend Novobi to anyone needing an Odoo Partner.”
Jason Trummell
Founder

Trusted by Companies Like Yours Since 2014



















BLUEPRINT SOLUTION BRIEF
Get the Multi-Channel Retail Blueprint
Solution Brief
The Solution Brief covers the full blueprint scope, capability list, solution architecture, phasing model, and what a typical implementation looks like – in a single shareable document. Use it to evaluate fit internally, brief your team, or prepare for a consultation.

Ready to See How the Blueprint Applies to Your Business?
The Multi-Channel Blueprint Clarity Assessment is a structured consultation with a Novobi retail specialist. We’ll review your current channel stack, identify your primary operational fracture points, and show you exactly where the blueprint applies — and what a Phase 1 would look like for your specific situation.
No generic demo. No sales pitch. A structured operational review.



