Industry Expertise

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The retail industry is going through a major transformation from brick-and-mortar to omni-commerce in which consumers have a seamless experience through all channels and touch points, whether they are in-store, on PC, on mobile, or on social channels. Retailers need to shift their focus from purely operational optimization to customer experience, while at the same time still constantly improving their operational efficiency. This requires a team with deep expertise in both business and technology.

Novobi has professionals certified in both technology and commerce processes, so when you work with us, you know that your projects are in good, experienced hands.

Our retail expertise includes firsthand experience in:






Novobi has been helping many manufacturing clients optimize their operation processes using Odoo. By defining flexible master data, automating work orders, enabling demand forecast, integrating manufacturing with PLM, purchase, sales, inventory, accounting, CRM, etc., we help clients improve efficiency and service quality.

We have certified and formally trained professionals (engineers, data scientists, accountants, MBAs, project managers, business analysts, etc.) to help you establish the system right from the beginning.

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Our manufacturing expertise includes firsthand experience in:

Master Data




Operations Automation

Analytics Dashboard



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In addition to manufacturing expertise, we are also experts at creating workflows for custom and engineer-to-order processes. You or your customers can customize their end product and Odoo will take care of moving a custom order up the chain to your engineering operations. 

Skip the manual processes of handling custom and made-to-order products with full integration and workflows designed for on-demand offerings.